It goes both ways of course; candidates seek information on a prospective employer AND companies search for nuggets of digestible content on a new hire.

LinkedIn profiles are examined and mined not only for information but also for contacts, connections and leads. Various and assorted chrome extensions are added to the recruiters’ toolkit and every nugget of publicly available information is dissected and served up on the new-hire-prospectus. Facebook? Twitter? Snapchat? Who are the candidate’s friends and what, if anything, can we see about what s/he posted, liked, or retweeted?

Fancy and techy and useful…sure. But sweet baby Moses if we’ve sat through one presentation or demo on this sort of stuff…we’ve sat through 100. We get it; tech is our savior and time saver. We can source and search and seek intel all day long.

Yet…

… now, here’s a guy.

He’s a friend and former co-worker who got recruited for a job. He’s been phone interviewing and in-person interviewing. He’s been researching and calling people. He’s been immersed in the voir dire phase with a bunch of know-nothings as he attempts to find out “who knows who and what and when and how did they know it?” He’s been navigating this discovery for a role, and an industry, where people are not online. Glassdoor and Indeed feedback is minimal. (I know ya’ll find that hard to believe. But it’s true.)

His personal research has revealed data-less LinkedIn profiles (if they have one at all) for all the big players. The gig is in an Amish-style industry (who said incestuous? not me?!) where outsiders are rare. Still, at the same time, previous employees and his own personal industry contacts, once known, have fallen off the grid.

Phone calls? Unanswered.

Google searches? In vain.

How, one asks, can he find any meat about that prospective employer when the only food being served is pablum? There are only slim morsels available; lovingly and expensively regurgitated on the company career page. (#EmployeeBranding!! #JazzHands!!)

“Time,” said I, “to head to the Dark Web.”

And then we giggled. Because neither one of us have any freaking idea how to actually ‘get’ to the Dark Web.

BUT… how cool would that be? A secret bitcoin/botnet place where candidates could find info – the real deal! – about their prospective employer.

Priceless.

(not Collinsworth-less) 

The Dark Web of EMPLOYER References
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